ItaliensPR

``Culture – the powerful foundation on which our worldviews are shaped``

About ItaliensPR

Cecilia Sandroni is a Cross Cultural International PR and Global Press driven by the belief that arts and human rights education are a major force for growth.

Cecilia Sandroni & ItaliensPR offers a specialist, professional consultancy service in the field of international PR and Media relations in culture and human rights.

ItaliensPR values, dreams and visions inspire and uplift everyone is involved in our endeavour.

Our vision addresses actions, and helps people to realize them. ItaliensPR enhances your brand messaging, making it attractive for new seed investment.

Integrity, truth, inspiration, innovation are our driving forces. We think differently, we deliver consistently building customer loyalty. Because we make our missions meaningful.

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Cecilia Sandroni - PH T. A.

Cross Cultural international PR & Global Press

Cecilia Sandroni

After graduating in foreign languages and literature thesis in Elizabethan Theatre and earning a Master in Semiotics of Theatre at the Shakespeare Centre in Stratford-upon-Avon, she immediately began her career in the international scene, organizing conferences for professionals in London, New York, Montreal, Toronto, Frankfurt and Buenos Aires, acquiring along the way a network of top executive contacts in the culture and performance fields. In 1990 Traslator of Camilo José Cela “Caffè de Artistas” Nobel Price for literature in 1989.

Cecilia Sandroni also works as a PR & Press Officer for cultural events like the Florence Biennale, where she collaborates with Vittorio Storaro, Dante Ferretti, Gabriella Pescucci, Oliviero Toscani and Leonardo Mondadori. For years, since 1999, she was a consultant for Italia Cinema collaborating with UK Film Council, for which she oversaw its connections with different Italian companies, including Istituto Luce and Cinecittà Holding. In the same period, she was a consultant for various festivals, programs and exhibitions, including International and National Film Festivals. These experiences solidified her collaboration with the most important companies in the field.

From 2003 to 2007, Sandroni managed the public relations of the prestigious Alinari archive and National Museum of Photography in Florence, for which she was the creator and organizer of several exibition, publications & university courses, including “Cammina, cammina,” with the support of UNICEF and the President of the Italian Republic, and “Ritratti” and “Figli d’Italia,” also supported by the President of the Italian Republic. Cecilia Sandroni organized the itinerary/exhibition for the Historical Archives of the European Union in Villa Salviati in Florence, which was inaugurated by the President of the Republic Giorgio Napolitano.

From 2007 to 2013, she managed the foreign relations for many international exhibitions and events, such as “Verso Expo Milano 2015”.

From 2012 Cecilia Sandroni was behind the campaign “Adopt a Work of Art” at the Museo degli Innocenti, for which she also oversaw its creation as Public Relation of Istituto degli Innocenti.

From 2013 to 2015, she was the International Public Relations Manager for the pilot project “Toscana Resort Castelfalfi” by TUI AG, a world leader in the tourism sector: an investment of 250 million euro.

In 2016 Sandroni served as Advisor for the American Presidential elections. In addition to PR and cultural work, since 2009, she has also worked in social awareness, which culminated in 2017 with her acting as “antenna journalist” for OSCE after a training. Over the years, one prestigious role has followed another, including the International PR for the restoration project of the Church of the Nativity in Bethlehem in 2016-2017. The film Restoring the Sky, part of the worldwide communications campaign, won the 2017 “Globo d’Oro” 2017 for Foreign Press, awarded by a jury of international journalists.

Cecilia Sandroni was then chosen to assist with communications within Italy and for the European Events of “The Student Hotel,” a project inspired by the European “concept hotel”: an investment of 700 million euro in Italy. The Student Hotel co-living, co-working business model provides a unique hybrid destination for a fast-growing international community. The group plans to have 65 properties. Finally, she began her collaboration with the Fondazione Franco Zeffirelli, for which Sandroni has directed the worldwide communications activity in the lead up to the inauguration of the Franco Zeffirelli International Centre for the Performing Arts in Florence in July 2017. For the Franco Zeffirelli Foundation, she was the International PR. Member of the Foreign Press Club of Rome. Cecilia Sandroni is corresponding for national and international newspapers. She runs ItaliensPR, founded by Benedetta Spada in 2015. For more information visit the Linkedin profile.

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Benedetta Spada e Cecilia Sandroni - PH D.S.

ItaliensPR

Our Services

International PR

International PR and Global Press by Cecilia Sandroni

International Institutional PR

Institutional PR, sponsorships and institutional events by Milena Padula

Social Media

Digital PR, social network management and contact management creation

Reporting

Media monitoring and reporting

Photo Reportage

Photo Reportage

Video Reportage

By Francesco Fedeli & Giulia Sabella

Her infectious energy and enthusiasm put in every endeavour help her to organize any kind of events. Cecilia Sandroni also displays an exceptional strength of character. Thinking about her, the first word that comes up is ``integrity.`` She’s an honest and caring woman committed to upholding these values in every environment or community where she lives or works. She’s the first to come and the last to get out, volunteering, helping to promote and staying after for every initiative.

Fabio Vanorio

Executive Director, Ministry of Foreign Affairs and International Cooperation of Italy

For any firm or foundation seeking someone who will passionately promote their mission with a generous heart, stellar mind and ethical soul, Cecilia would exceed all expectations with commitment and a drive for perfection. All she does is done with a natural elegance and interest in people that can bridge audiences from students to royalty. To Cecilia, life is an opportunity for continual learning, exploring, and adding to her thousands of contacts worldwide -- contacts who remain lifelong friends. Her diverse employment successes attest to her talents and drive -- she will always want her work to be the best anyone could do, and will do whatever research and outreach is necessary to develop an exciting, creative and successful product.

Sarah Morrison

Short-term Project Management, Writing/Editing Grants and PR, Global Crisis Intervention via Consultant

Cecilia Sandroni is an incredible problem solver, a person who is never going to give up. She is a Dreamer with the extraordinary and rare quality to work 24/7 with total dedication. As a person that never ``spares`` her energy, so that where others fear failure, she will create the possibilities. Brilliant, thinking ``out of the box``, bringing good solutions, good tempered and an extraordinary team worker. I admire her capacities which never end to surprise me and love to work with her.

Milena Kaneva

News Producer and journalist, documentary producer, speakers

I have known and worked with Cecilia Sandroni for years on Public Relations opportunities. In international markets and in Italy, Cecilia is simply the best and most professional PR executive a company can work with.

Edie Rodriguez

Ponant Americas Brand Chairman, Former CEO & President of Crystal Cruises

Sulphurous, creative, whimsical, practical, skilled, inimitable, contact woman, active for many years on the Florentine and international cultural scene, ranging from photography to cinema, to volunteering with the effective manager's flair and the artist's imagination.

Giorgio Gosetti Di Sturmeck

Journalist, Critic & Film Festival Director

Cecilia is outstanding intellectually, administrativelly and organizationally. She is very knowledgeable about Florence, both its government and its culture. She has developed an extensive and profound grasp of the UK in all its variety and specificity. On the top of this, she has a thorough marketing ability, from design to implementation, equally handling the logistical and personal aspects and she is an absolute joy as a colleague.

Jonathan Davis

Past Film Council UK

Cecilia Sandroni is an extraordinary woman: a volcano of positive endless energy. She is excellent at what she does: her people skills are like nothing else I have ever seen. She has the gift of making everyone she encounters feel unique and important, and the reason for this is simple: it is a reflection of her deep integrity, compassion, love and care. Any organization would be very fortunate to have her as part of their team.

petr lom

documentary director and producer

Cecilia Sandroni is a volcano of personality that warms and enlightens every venture. Well-connected and embraced by all levels of those in her business, with the ability to envision a project or event from the swirl of ideas at the start to the glorious conclusion and aftermath. Those who she does not know at the moment soon become eager associates and colleagues. Few things can be given the sobriquet of “can’t miss” – this is one of them.

Tom Squitieri

Award winner journalist and communications strategist.

Cecilia is a priestess who marries the cause and celebrates it.

Philippe Daverio

Art critic, lecturer, writer, author, politician and Italian television personality.

Cecilia has more than 25 years of activity on the Florentine and international scene, ranging from photography to cinema, related directly or indirectly to major cultural institutions, which have sculpted her skills and produced a wealth of experience and contacts that produced a rare weaver of relationships, culture and excellence. Her enthusiasm and passion along with her high commitment and competence made sure that the name Tenuta di Castelfalfi was known throughout the world.

Stefan Neuhaus

Past Chief Executive Officer Tenuta di Castelfalfi spa

Dynamic, competent, tireless in the pursuit of the best. Multi-lingual, multi-tasking, multi-faceted. International experiences at european top management level.

Marcello Masi

Journalist, Past Director TG 2 RAI

I had the pleasure to collaborate with Cecilia for about one year. During this period she had shown great expertise in the Public Relations field as well as a positive can-do attitude. Cecilia used Cision’s services to their fullest extent managing to promote the Tenuta di Castelfalfi brand on all channels, from Traditional media to Social Media channels, taking it to a level of exposure never achieved before.

Alessandro Bondavalli

Business Development Director at Hypefactors

The first time I have met Cecilia I was really surprised to discover how cross-cultural oriented is she. And I was also surprised about her innovative approach in applying anthropology to PR. Without any doubt I personally consider Cecilia the right expert that can provide pioneering analysis and advices on differences in cultures as powerful factor.

Federico Prizzi

Anthropologist

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